Skip to content

Digital Growth

AI SEO Services

What is AI SEO?

AI SEO is the work of making your business show up — and show up correctly — when people ask AI assistants instead of searching. Tools like ChatGPT, Gemini and Perplexity, and the AI Overviews in Google, answer the question directly and name a few sources.

Those answers draw on sites that are easy to read, clearly structured and consistent about who they are. AI SEO builds on good traditional SEO, then adds the structure, facts and content that assistants can quote with confidence.

Contact How it works
Clear entity signalsContent written to be quotedAnswers monitored over time

How it works

How We Build Your AI Visibility

Every engagement follows the same path, from what AI says about you today to what it should say.

  1. Ask

    We test the questions your buyers ask assistants today.

  2. Diagnose

    We find gaps in your content, structure and facts.

  3. Structure

    Schema, entity data and machine-readable files added.

  4. Answer

    Content rewritten to give clear, quotable answers.

  5. Monitor

    AI answers tracked and the work adjusted as they change.

What we provide

AI SEO Services We Deliver

From a first visibility audit to ongoing monitoring.

  • AI Visibility Audit

    What assistants say about you and your competitors, and where it comes from.

    • Prompt testing
    • Source analysis
    • Accuracy review

  • Structured Data & Entities

    The markup and facts that make your business unambiguous to machines.

    • Organization schema
    • FAQ and product schema
    • Consistent profiles

  • Answer-Ready Content

    Pages rewritten to answer questions directly and clearly enough to be cited.

    • Question-led pages
    • Clear definitions
    • Comparison content

  • AI Crawler Readiness

    Making sure AI crawlers can reach, read and summarise your key pages.

    • llms.txt files
    • Crawler access rules
    • Clean, readable markup

Under the hood

Written for the Machines That Answer

Assistants quote what they can read and trust.

  • A map for AI crawlers

    An llms.txt file points assistants to your clearest pages.

  • One consistent story

    The same name, offer and facts wherever your business appears.

  • Plain, quotable answers

    Short summaries an assistant can repeat without guessing.

# Example Co> Example Co designs and installs solar panels for homes> and small businesses across the UK.## Services- [Home solar](https://example.com/home-solar/): design,  installation and aftercare for residential roofs- [Business solar](https://example.com/business/): systems  for offices, farms and warehouses## Key facts- [About us](https://example.com/about/): who we are- [Pricing guide](https://example.com/pricing/): how  quotes are worked out## Optional- [Blog](https://example.com/blog/): guides and news
Published · crawlablemain · v1.4

Use cases

When AI SEO Makes Sense

AI answers are becoming a first stop for research. These are the cases where it matters most.

  1. Buyers ask before they search

    Your customers use assistants to shortlist suppliers or products.

  2. AI gets you wrong

    Assistants describe your business with old or inaccurate details.

  3. Competitors get named

    Rivals appear in AI answers for questions you should own.

  4. Complex, considered purchases

    Buyers ask detailed questions that a good page could answer.

Platforms We Optimise For

  • ChatGPT
  • Gemini
  • Claude
  • Perplexity
  • Google AI Overviews
  • Bing Copilot
  • Schema.org
  • llms.txt
  • Google Search Console
  • GA4
  • AI assistantsChatGPT, Gemini, Claude, Perplexity
  • SearchGoogle AI Overviews, Bing Copilot
  • StructureSchema.org, llms.txt
  • MeasurementGoogle Search Console, GA4

The assistants people use most, and the tools we use to check what they say.

Contact

Our process

Our AI SEO Process

A clear picture of what AI says today, then steady work to make it accurate and in your favour.

  1. Baseline

    We record how assistants answer the questions that matter to you.

    • Prompt set
    • Visibility baseline

  2. Plan

    We agree the facts, pages and markup to fix first.

    • Entity map
    • Content plan

  3. Implement

    We add structure, rewrite content and publish crawler files.

    • Schema and llms.txt
    • Rewritten pages

  4. Monitor

    We re-test the same questions and report what has changed.

    • Monthly report
    • Next-cycle plan

Start here

Not sure what AI says about you?

Tell us the questions your buyers ask. We will show you how assistants answer them today — and what would change the answer.

Contact Explore use cases

Why Proponent

AI SEO Grounded in Real Engineering

We build AI systems as well as optimise for them, so we know how assistants read, retrieve and cite a page.

Countries Served
70+
Projects Completed
600+
Hours Support
24x7
Office Locations
5

  • AI engineers in-house

    The same team builds retrieval and assistant systems.

  • SEO underneath

    Built on sound technical SEO, not instead of it.

  • Accuracy first

    We fix wrong facts about you before chasing mentions.

  • Repeatable testing

    The same questions re-asked each month, so change is visible.

  • Your content, your data

    Everything we create stays yours to keep and reuse.

  • See how AI assistants describe your business.

    Share a few questions your customers ask. We will run them and walk you through what comes back.

Start a project

Tell us what you are building

A few lines is enough to start. Tell us the problem, not the solution, and we will come back with the questions that shape the plan.

What happens next

  1. We read it properly

    Someone who would work on the project reads your note and comes back with questions, not a sales script.

  2. We scope it together

    One call to agree the problem, the constraints and what finished looks like — before anyone talks about price.

  3. You get a proposal

    Scope, sequence, timeline and cost, in writing, with the risks we would plan for named up front.

To learn more about how we protect your data, please refer to the Proponent privacy policy.

Next step

Your Partner For What Comes Next. Let's Start The Conversation.

Starting is the easy part. Tell us where you are and what you are trying to reach, and we will map the route — the scope, the sequence, and the risks worth planning for now rather than later. From that first conversation through build, launch and everything after, the same team stays with it.

Contact